Revenue Efficiency Calculator

What is a customer actually costing you right now?

Four numbers from your business. Everything below is arithmetic on those four — no industry averages, no assumptions of ours.

01

Your numbers

$
$
02

Where you are today

Cost to acquire one customer
Advertising spend ÷ customers
Cost per lead
Spend ÷ leads
Lead → customer
How many enquiries close
Revenue per $1 spent
Before delivery costs

Your numbers are calculated.

Tell us where to send the full breakdown — what a 10%, 20% or 30% improvement would be worth on these figures.

No newsletter. We use this to send your breakdown and, if it looks worth a conversation, to follow up once.

03

What improvement is worth

Same budget. Lower cost per customer. These are the figures you entered, run forward.

Improvement Cost per customer Customers / month Extra customers Added revenue / month Added revenue / 90 days

Finding which of those is achievable is what the session is for.

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These figures are arithmetic based entirely on the numbers you entered. They are not a forecast, a projection, or a guarantee of results. Project X does not guarantee a specific reduction in acquisition cost, a specific number of customers, or a financial return. Added-revenue figures are gross revenue at the average customer value entered above, before cost of delivery.