Project X

Cookie Policy

DRAFT — NOT PUBLISHED. Resolve every [CONFIRM] and have this reviewed before publishing.

Last updated: [CONFIRM — date of publication]


What this covers

This policy explains the cookies and similar technologies used on projectxagency.ca.


The honest current position

Project X does not currently place any of its own analytics or advertising cookies on this website.

We verified this: there is no Google Analytics, no Google Tag Manager, no Google Ads tag, no Meta Pixel and no third-party script on the site.

The cookies this site does set come from Wix, the platform the site is built and hosted on. They fall into two groups:

Essential cookies

Required for the site to function — session handling, security, load balancing, and remembering that you have interacted with a form. The site does not work without them.

Wix analytics cookies

Wix collects aggregate traffic data for every site it hosts. We see the resulting reports in our Wix dashboard.

⚠️ [CONFIRM] Do not list individual Wix cookie names and lifespans from memory — Wix changes them. Before publishing, take the current list from Wix's own cookie documentation and either reproduce it accurately or link to it. Linking is safer and stays accurate.


What we plan to add

We are preparing to add measurement to this site. When each of the following goes live, this policy will be updated before the tool is installed, not after:

ToolPurposeCookie type
Google Tag ManagerDelivers our other tags. Sets no cookies of its own.
Google Analytics 4Understanding how people find and use the siteAnalytics
Google AdsMeasuring which ads produce enquiriesAdvertising
Meta PixelOnly if we run Meta advertising — not decidedAdvertising

As of the date above, none of these are installed.


Managing cookies

You can block or delete cookies through your browser settings. Blocking essential cookies will stop parts of this site working.

Browser instructions: Chrome, Safari, Firefox and Edge each publish their own cookie controls in their help documentation.

Cookie banner

[CONFIRM — decision needed.]

There is no cookie consent banner on the site today.

Recommendation: you can defensibly run without one while the only cookies are Wix's essential and platform-analytics cookies. The moment Google Ads or Meta Pixel goes on, add one. Advertising cookies are exactly the category that consent requirements exist for, and Wix provides a built-in cookie banner and consent controls that will suppress tags placed in the correct GTM consent category.

If you add a banner, make sure GTM tags are categorised as ANALYTICS / ADVERTISING rather than ESSENTIAL, or the banner will be decorative — the tags will fire regardless of what the visitor chooses.


Changes

We will update this policy whenever the cookies on this site change, and change the date at the top.

Questions: [CONFIRM: privacy contact email]